Win placement on Expedia Group, across Hotels.com and Orbitz too.I optimize your Partner Central setup once so Expedia, Hotels.com, Orbitz and the other group brands all benefit. I work with hotels, resorts and serviced apartments in Ann Arbor, one to one, remotely and in Eastern Time (UTC-5), and I have optimized 100+ properties in and around the market.
Alaa Elhadi, an independent revenue management consultant, provides Expedia optimization for hotels for hotels, resorts and serviced apartments in Ann Arbor, United States, one to one, remotely and in Eastern Time (UTC-5). In Ann Arbor, I price September to November as the peak and January to February and December as the quiet time, and I build the work around that calendar. Expedia optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Ann Arbor
1-on-1
Directly with Alaa, no account-manager layer
Eastern Time
Sessions scheduled in your local time
Expedia optimization for hotels is the work I do to make a property rank, convert and price correctly on Expedia. I optimize your Partner Central setup once so Expedia, Hotels.com, Orbitz and the other group brands all benefit.
What I plan around in Ann Arbor: Wolverines home football Saturdays at the Big House; University of Michigan graduation and parents' weekends; The Ann Arbor Art Fair in July; Medical and research visitors to Michigan Medicine. Guests I price for: Visiting families and alumni on 1 to 2 night football-weekend stays near Central Campus and downtown, plus longer parent and medical stays in Kerrytown and Burns Park. Where I start: Game-day single-night surges tied to the seven home football dates, graduation and Art Fair peaks, and 30-plus-night furnished demand from the medical centre.
Ann Arbor sells mostly through Airbnb, Vrbo, Booking.com and Furnished Finder for medical and academic stays. My five-star background helps Ann Arbor hotels balance university, medical and leisure demand, fence football and commencement weekends with proper stay controls, and plan group allocations for visiting teams, alumni events and academic conferences without crowding out the higher-paying transient guests who book late for big games.
The service in general is described on my expedia optimization page; this page covers how I apply it in Ann Arbor.
Expedia scores completeness and quality. I bring the content score up, write room descriptions that sell and align facts with your other channels.
I order the gallery for the search card and the property page, and flag the shots that are losing you clicks.
Expedia rewards competitive, well-structured rates. I set rate plans, member-only pricing and promotions, and judge whether Accelerator or TravelAds earns its cost.
Guest scores and response behaviour affect placement. I set up review requests and responses, and fix the operational causes behind low scores.
“Ann Arbor has seven football Saturdays that matter more than almost anything else. Michigan home games at the Big House can earn several normal weekends' worth each. Graduation and the Art Fair add peaks, and Michigan Medicine brings long medical stays. The city's rules on short-term rentals also need checking.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
Outside basketball and hockey weekends, the city is quiet, so I lean on medical and academic stays with weekly and monthly rates.
Campus visits and admitted-student days build toward commencement, which I price as the top spring event with a two or three-night minimum.
The Art Fair in July is the summer peak, so I price it as an event and keep the rest of summer flexible for visiting researchers and families.
Football Saturdays at the Big House drive the year, so I price each home game separately and lift move-in and parents' weekends too.
Students leave and visitors are few, so I lower floors and keep monthly rates attractive for medical staff and visiting faculty.
Expedia sells your inventory across several brands, and most of them read the same Partner Central data. That is why I do the setup carefully once: a complete profile and a sound rate structure improve placement across the group, and the promotions you choose decide how much of that visibility you pay for.
Price each Michigan home football weekend individually as soon as the schedule is out.
Price graduation and parents' weekends as premiums.
Add the Ann Arbor Art Fair in July.
Build 30-plus-night rates for medical and academic stays.
Check the city's rules for the property type.
A new Expedia listing
You have just connected Expedia and want it to rank and convert from the first weeks, not after months of guessing.
Views but few bookings
Visibility looks fine and conversion does not, which usually means content, photos or rate plans on Expedia.
Commission without much return
You pay Expedia commission and its share of bookings is small next to your other channels.
A portfolio with uneven quality
Some listings are polished on Expedia and others were never finished, and nobody owns the standard.
Send me the Expedia listing or property links and your channel manager. I check how the property ranks and reads today before we speak.
A scorecard for Expedia: content, photos, rates and promotions, policies and reviews, with every fix ranked by impact.
I make the changes live on Zoom in your Expedia account or through your channel manager, and explain each one so you can maintain it.
Step 4
About 30 days later I look at impressions, conversion and booking share on Expedia and adjust what the numbers say to adjust.
I quote Expedia optimization per property after a short chat. You get a fixed scope and price before any work starts.
| Option | What you get | Price |
|---|---|---|
| Single property | Expedia optimization for one property | Quoted |
| Several properties | One scope and one price for a group on Expedia | Quoted |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
For Expedia optimization for hotels in Ann Arbor, i optimize Expedia alongside your other channels and check parity, so added reach never creates a conflict. Ann Arbor sells mostly through Airbnb, Vrbo, Booking.com and Furnished Finder for medical and academic stays. December: Students leave and visitors are few, so I lower floors and keep monthly rates attractive for medical staff and visiting faculty.
Busiest in Ann Arbor: Football Saturdays from September to November, graduation in May and the Ann Arbor Art Fair in July. September to November: Football Saturdays at the Big House drive the year, so I price each home game separately and lift move-in and parents' weekends too. For Expedia optimization for hotels, on Expedia, I line up promotions, rate plans and content with these windows so visibility peaks when demand does.
For Expedia optimization for hotels, i write content and photo order on Expedia for the guests who actually search for Ann Arbor. Visiting families and alumni on 1 to 2 night football-weekend stays near Central Campus and downtown, plus longer parent and medical stays in Kerrytown and Burns Park. Demand is driven by University of Michigan graduation and parents' weekends and The Ann Arbor Art Fair in July.
Central Campus and Downtown: Walking distance to the Big House and Main Street restaurants, so I price game weekends and commencement highest and allow shorter stays. Kerrytown and Burns Park get their own treatment. For Expedia optimization for hotels, i write location content, photos and amenity highlights on Expedia around the specific part of Ann Arbor the property is in.
For Expedia optimization for hotels, the first changes on Expedia are content completeness and the cover photo, because those decide whether a Ann Arbor traveler clicks. Add the Ann Arbor Art Fair in July. Next: check the city's rules for the property type.
Whether monthly rates are set for Michigan Medicine visitors and staff, because these stays fill the quiet winter and summer months. For Expedia optimization for hotels, i check this on Expedia first, because it decides whether the listing is allowed to rank at all.
For Expedia optimization for hotels in Ann Arbor, this is how I would approach it. My five-star background helps Ann Arbor hotels balance university, medical and leisure demand, fence football and commencement weekends with proper stay controls, and plan group allocations for visiting teams, alumni events and academic conferences without crowding out the higher-paying transient guests who book late for big games. We start in the chat, and I confirm the scope and the price before any work begins.
For Expedia optimization for hotels, i price properties for a living, so content, rates and promotions are tuned together and not in isolation. I have optimized 100+ properties in and around Ann Arbor and work remotely in Eastern Time (UTC-5). Locally, that shows up in decisions like this: build 30-plus-night rates for medical and academic stays.
Expedia optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types. The scope of Expedia optimization for hotels is the same in every market, but the plan is not: in Ann Arbor I would start from September to November: Football Saturdays at the Big House drive the year, so I price each home game separately and lift move-in and parents' weekends too. To start, open the chat or email me with your property type and size in Ann Arbor.
Yes. Expedia Optimization Expert for Hotels in Ann Arbor is delivered remotely and scheduled in Eastern Time (UTC-5), and 100+ properties in and around Ann Arbor have been optimized, including in areas such as Central Campus and Downtown. I implement it live on Zoom in your Expedia extranet or through your channel manager, in your time zone. Start in the chat or by email and tell me what you run in Ann Arbor.
Results depend on the property, the starting point and the season, so I do not promise a number. In Ann Arbor the first gains from Expedia optimization for hotels usually come from the change with the clearest local signal: check the city's rules for the property type. I review progress against your own occupancy, ADR and RevPAR, not a market average.
The other services I offer in Ann Arbor, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Ann Arbor, or read the general page for expedia optimization.
If you also run properties outside Ann Arbor, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Ann Arbor and what you need. I reply in Eastern Time, confirm the scope and the price, and start only when you say so.
