Booking.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Booking.com. I complete the content score, order the photos for the result card, set up rate plans, Genius and promotions, and fix policies that cost you visibility.
What I plan around in Rio de Janeiro: Carnival; Réveillon on Copacabana beach; Rock in Rio; Summer beach season. Guests I price for: Domestic and international travellers on 4 to 7 night stays in Copacabana, Ipanema and Leblon. Where I start: Carnival and Réveillon premiums with 4 to 7 night minimums, winter floors, and beachfront positioning.
Rio de Janeiro sells mostly through Airbnb and Booking.com. My five-star hotel background helps Rio boutique hotels and pousadas build Carnival and New Year packages, hold back inventory for the highest-value nights and decide when a group block is worth taking. I also set corporate rates for Centro and Botafogo that protect weekday occupancy outside summer.
The service in general is described on my hotel ota optimization page; this page covers how I apply it in Rio de Janeiro.