Regional and niche hotel OTA optimization is the work I do to make a property rank, convert and price correctly on regional and niche OTAs. I decide which regional OTAs are worth your time, then set up content, rates and mapping through your channel manager with parity checked.
What I plan around in Saratoga Springs: The Saratoga Race Course summer meet; The Travers Stakes; Saratoga Performing Arts Center concerts; Skidmore College and the mineral-springs spa town. Guests I price for: New York and Albany racing fans on week-long and weekend stays downtown and near the track, plus concert-goers and college visitors. Where I start: Dramatic track-season premiums and long minimum stays during the meet, Travers-weekend surge pricing, and a soft off-season that needs monthly rate cards.
Saratoga Springs sells mostly through Airbnb, Vrbo and Booking.com. Saratoga hotels face one of the most compressed seasons in the Northeast. My hotel career helps with meet-week length-of-stay controls, group and owner-trainer blocks, wedding demand in shoulder months and a comp set split between downtown properties and those near the track or the lake.
The service in general is described on my other hotel ota optimization page; this page covers how I apply it in Saratoga Springs.