Regional and niche hotel OTA optimization is the work I do to make a property rank, convert and price correctly on regional and niche OTAs. I decide which regional OTAs are worth your time, then set up content, rates and mapping through your channel manager with parity checked.
What I plan around in Seville: Semana Santa; Feria de Abril; Spring and autumn city breaks; Flamenco and cultural tourism. Guests I price for: European and North American couples on 2 to 4 night stays in Santa Cruz, Triana and the Centro. Where I start: Feria and Holy Week premiums with minimum stays, summer floors, and licensed-flat positioning.
Seville sells mostly through Airbnb, Booking.com and Vrbo. For Seville hotels, my five-star chain experience helps with the rate strategy for Holy Week and the Feria, balancing coach groups and cruise excursions against independent guests, and building summer packages that keep occupancy without teaching guests to expect bargains.
The service in general is described on my other hotel ota optimization page; this page covers how I apply it in Seville.