Outsourced hotel revenue management means I do the job of the revenue manager for you: I watch the comp set and pace every day, move rates and restrictions, manage the OTAs, forecast demand and report each month. You keep control of the hotel and see every decision.
What I plan around in Solvang: Solvang's Danish village and Julefest winter lights; Santa Ynez Valley wine tasting in Los Olivos and Ballard Canyon; Solvang Danish Days; The Sideways wine-country trail. Guests I price for: Los Angeles and Bay Area couples on 2 to 3 night wine weekends in Solvang and Los Olivos, plus holiday-season Julefest families. Where I start: Harvest and Julefest premiums, two-night wine-weekend minimums, and midweek floors that fill a compact Danish-village and vineyard calendar.
Valley inns and boutique hotels sell wine, Danish charm and quiet escapes. My five-star hotel background helps with wine-package pricing, wedding and group demand, weekend length-of-stay controls and a comp set divided between Solvang, Los Olivos and Buellton, with Julefest weekends priced as a second high season.
The service in general is described on my outsourced revenue management page; this page covers how I apply it in Solvang.