Regional and niche hotel OTA optimization is the work I do to make a property rank, convert and price correctly on regional and niche OTAs. I decide which regional OTAs are worth your time, then set up content, rates and mapping through your channel manager with parity checked.
What I plan around in Westport: Westport town and the Great Western Greenway; Croagh Patrick; Achill Island; Irish domestic holidays. Guests I price for: Irish families and couples on 2 to 7 night stays and cyclists. Where I start: Summer and bank holiday premiums, weekly rates and short-term letting registration.
Westport sells mostly through Booking.com and Airbnb. For Westport and Mayo hotels I work on bank holiday pricing, weddings and family packages, plus length-of-stay controls on summer weekends. I apply the revenue habits from years in five-star chain hotels to a busy holiday town with strong domestic demand and very few slow summer weekends.
The service in general is described on my other hotel ota optimization page; this page covers how I apply it in Westport.