Client Question·Hotel Revenue Management
Should a Hotel Match Competitor Rates in 2026?
A GM sent me a rival's $159 rate at 11 pm. Here is when I match, and when I hold.
October 2, 2026 · 19 min read
Every insight tagged "hotel adr".
Client Question·Hotel Revenue Management
A GM sent me a rival's $159 rate at 11 pm. Here is when I match, and when I hold.
October 2, 2026 · 19 min read
Audit Lesson·Hotel Revenue Management
The number I use, the five plans I build first, and the audit I run when the list grows.
September 29, 2026 · 17 min read
From the Hotel Floor·Hotel Revenue Management
The rate review rhythm I learned in five-star hotel chains, rebuilt for independent hotels in 2026.
September 27, 2026 · 19 min read
Client Question·Hotel Revenue Management
Open near the market, discount only for missing reviews, and write the exit plan first.
September 27, 2026 · 21 min read
Audit Lesson·Hotel Revenue Management
The audit I run when occupancy is up, the market is up, and your ADR still falls.
September 27, 2026 · 15 min read
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