Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Charleston. Charleston sells romance, food and weddings downtown, and family beach weeks on the islands. Those are two different businesses. Spring and autumn are strong, weddings shape many weekends, and the historic district has tight rules on short stays. I usually split the strategy between the peninsula and the beaches from the start.
For Charleston owners, I start with your permit and zone, then review how your rental is priced across spring events, weddings, summer beach weeks and the quieter months. Together we build a plan that gives each part of the year a clear target and rules that fit your guests.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Charleston.