An Airbnb revenue forecast is a month-by-month projection of occupancy, ADR and revenue for one property, set beside comparable listings. Buyers use it to test a purchase, operators use it to check an arbitrage lease, and hosts use it to set targets for a live listing.
What I plan around in Coeur d'Alene: Lake Coeur d'Alene summer season; Ironman and Hoopfest; Schweitzer and Silver Mountain ski weekends; Gonzaga calendar. Guests I price for: Pacific Northwest families on 3 to 7 night lake stays, event travellers. Where I start: Summer lakefront premiums, event weekends, and winter floors.
I configure PriceLabs or Wheelhouse with lake-season and city-event calendars kept apart: Ironman, Hoopfest and Bloomsday as custom date events, weekly summer minimums for lake homes, and winter floors that reflect ski weekends rather than an empty generic baseline that treats February like a slow August.
The service in general is described on my airbnb revenue forecast page; this page covers how I apply it in Coeur d'Alene.