I build your pricing strategy with you, live, in your own account.You share your screen and I build your Santa Fe strategy inside PriceLabs or Wheelhouse, explaining every setting. One-time sessions priced by listing count from $125; or run it with Revenuenaire Dynamic Pricing from $17.99 per listing per month.
Alaa Elhadi, an independent revenue management consultant, provides Airbnb pricing strategy for Airbnb hosts, vacation rental owners and property managers in Santa Fe, United States, one to one, remotely and in Mountain Time (UTC-7). In Santa Fe, I price June to August and Christmas to New Year as the peak and January to February as the quiet time, and I build the work around that calendar. PriceLabs and Wheelhouse strategy sessions are one-time and priced by listing count: $125 for up to 2 listings, $250 for 3 to 6, $370 for 7 to 10 and $480 for 11 to 15, with larger portfolios priced per listing. Revenuenaire Dynamic Pricing software is from $17.99 per listing per month.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Santa Fe
1-on-1
Directly with Alaa, no account-manager layer
Mountain Time
Sessions scheduled in your local time
An Airbnb pricing strategy is the set of rules that decide what each night is worth: base, minimum and maximum prices, seasons, events, minimum stays, gap nights, last-minute pricing, length-of-stay discounts and channel markups. The tool applies the rules; the strategy is what makes the tool worth having. Smart Pricing is not a strategy, because it optimizes for Airbnb's fill rate and knows nothing about your events or other channels.
What I plan around in Santa Fe: Santa Fe Indian Market and Spanish Market; Santa Fe Opera season; Albuquerque Balloon Fiesta; Taos Ski Valley. Guests I price for: Cultural travellers and couples on 3 to 4 night stays, ski guests in Taos. Where I start: Market-week premiums, opera-season rates, and city STR permit compliance.
I configure PriceLabs or Wheelhouse with Indian Market, Spanish Market, the Folk Art Market, opera nights and Christmas Eve as date premiums, plus a ski season for Taos. Each channel follows the same rules, and minimums lengthen around the biggest weeks.
The service in general is described on my airbnb pricing strategy page; this page covers how I apply it in Santa Fe.
I set the base from a real comp set, a minimum that protects your margin and a maximum that stops you underselling a peak night, listing by listing.
I build seasonal profiles and event premiums from the local calendar, so rates move before demand does and not after.
Minimum stays, gap and orphan nights and length-of-stay discounts are set to fill the calendar without discounting the whole month.
I configure OTA markups so your net rate is the same on Airbnb, Booking.com and Vrbo, and leave time to ask anything about pricing.
“Santa Fe and Taos are cultural markets with a few very strong weeks. Indian Market, Spanish Market and opera season drive summer, the Albuquerque Balloon Fiesta spills over in October, and Taos Ski Valley adds winter demand. Santa Fe caps non-owner-occupied permits, so permitted homes are valuable and each peak week should be priced with care.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
Santa Fe goes quiet, so I protect the floor and offer weekly rates, while Taos Ski Valley homes carry strong ski weekends and Presidents' week.
Spring skiing in Taos runs into early April, then both towns soften; I shorten minimums, target road-trippers and lift only graduation and Easter weekends.
Opera season, the International Folk Art Market, Spanish Market and Indian Market follow each other, so I price each market weekend as its own band above ordinary summer nights.
Zozobra and the Fiestas de Santa Fe open September, aspens turn gold and the Balloon Fiesta follows, so I keep autumn weekends close to summer rates.
Before the holidays, I price for cultural travellers and early ski weeks in Taos and keep weekday rates modest to fill gaps.
The Canyon Road Farolito Walk on Christmas Eve and holiday ski weeks in Taos make this a top band, with longer minimums in both towns.
Price Santa Fe Indian Market weekend as the top band with longer minimum stays.
Add Spanish Market and opera nights as summer premiums.
Price Balloon Fiesta week for Santa Fe homes that attract visitors staying outside Albuquerque.
Build a Taos ski season from December to March with holiday premiums.
Confirm permit status before setting stay rules.
You rely on Smart Pricing
You want a strategy that considers events, gaps and every channel.
You have a tool on defaults
PriceLabs or Wheelhouse is connected but the rules were never set up.
Your pace trails the market
Bookings arrive late or prices look low in peak weeks.
You want to run it yourself
You prefer to price on your own once the strategy is right.
Choose the package for your listing count and a slot in your time zone. Payment is taken securely at booking.
Share the listing links and tool access so I can review competitors and settings before the call.
On Zoom I set seasons, events, stay rules and markups with you on screen, and explain why each setting is there.
Step 4
A revisit session re-tunes the strategy against your results, from $75.
One-time sessions priced by listing count from $125. Wheelhouse follows the same schedule and revisits start from $75. Revenuenaire Dynamic Pricing software is from $17.99 per listing per month.
| Option | What you get | Price |
|---|---|---|
| Starter | Up to 2 listings, 45-minute session | $125 |
| Growth | 3 to 6 listings, 60-minute session | $250 |
| Portfolio | 7 to 10 listings, 90-minute session | $370 |
| Scale | 11 to 15 listings, 90-minute session | $480 |
| Pro | 16 to 21 listings, 120-minute session | $615 |
| Enterprise | 22 or more listings, 120-minute session | $635 |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
For Airbnb pricing strategy, the first changes are base and minimum prices and the seasonal profile, since those drive most of the revenue in Santa Fe. Confirm permit status before setting stay rules. Next: add Spanish Market and opera nights as summer premiums.
Busiest in Santa Fe: July to August (Spanish and Indian Markets, opera season), October (Balloon Fiesta spill-over) and Christmas. September to October: Zozobra and the Fiestas de Santa Fe open September, aspens turn gold and the Balloon Fiesta follows, so I keep autumn weekends close to summer rates. Christmas to New Year: The Canyon Road Farolito Walk on Christmas Eve and holiday ski weeks in Taos make this a top band, with longer minimums in both towns. For Airbnb pricing strategy, the strategy I build sets seasonal profiles, event premiums and minimum-stay rules around these windows before they open for booking.
For Airbnb pricing strategy, for the quiet months I set the minimum price, last-minute and gap-night rules and length-of-stay discounts so nights fill without dropping below your floor. Quietest in Santa Fe: January to February and April. November to mid-December: Before the holidays, I price for cultural travellers and early ski weeks in Taos and keep weekday rates modest to fill gaps. January to February: Santa Fe goes quiet, so I protect the floor and offer weekly rates, while Taos Ski Valley homes carry strong ski weekends and Presidents' week.
Indian Market weekend priced like a normal August weekend and taos and Santa Fe priced on the same seasonal curve. I look for these first when I review Airbnb pricing strategy in Santa Fe, and fixing them is usually the quickest gain.
For Airbnb pricing strategy, i set base prices and comp sets per area, with a separate profile where two parts of Santa Fe behave differently. The Railyard and Downtown Plaza: Close to markets, restaurants and the train; I price for short cultural stays and lift opera and market weekends. Canyon Road and the Eastside and Taos Ski Valley and Arroyo Seco get their own treatment.
Albuquerque Balloon Fiesta, Taos Ski Valley and Santa Fe Indian Market and Spanish Market are the dates I price first for Airbnb pricing strategy in Santa Fe. November to mid-December: Before the holidays, I price for cultural travellers and early ski weeks in Taos and keep weekday rates modest to fill gaps.
For Airbnb pricing strategy in Santa Fe, each channel gets its own markup, so the net rate you receive is the same wherever the booking comes from. Santa Fe sells mostly through Airbnb, Vrbo and Booking.com. November to mid-December: Before the holidays, I price for cultural travellers and early ski weeks in Taos and keep weekday rates modest to fill gaps.
How the listing describes adobe features, kiva fireplaces and views, because cultural travellers here pay for authentic character more than for extra bedrooms. For Airbnb pricing strategy, i check this before touching a single rate, because a base price built on the wrong assumption makes every rule worse.
PriceLabs and Wheelhouse strategy sessions are one-time and priced by listing count: $125 for up to 2 listings, $250 for 3 to 6, $370 for 7 to 10 and $480 for 11 to 15, with larger portfolios priced per listing. Revenuenaire Dynamic Pricing software is from $17.99 per listing per month. The scope of Airbnb pricing strategy is the same in every market, but the plan is not: in Santa Fe I would start from June to August: Opera season, the International Folk Art Market, Spanish Market and Indian Market follow each other, so I price each market weekend as its own band above ordinary summer nights. To start, open the chat or email me with your property type and size in Santa Fe.
Results depend on the property, the starting point and the season, so I do not promise a number. In Santa Fe the first gains from Airbnb pricing strategy usually come from the change with the clearest local signal: confirm permit status before setting stay rules. I review progress against your own occupancy, ADR and RevPAR, not a market average.
Yes. Airbnb Pricing Expert in Santa Fe is delivered remotely and scheduled in Mountain Time (UTC-7), and 100+ properties in and around Santa Fe have been optimized, including in areas such as The Railyard and Downtown Plaza. I build it live with you on Zoom in your time zone, inside PriceLabs, Wheelhouse or Revenuenaire Dynamic Pricing. Start in the chat or by email and tell me what you run in Santa Fe.
The other services I offer in Santa Fe, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Santa Fe, or read the general page for airbnb pricing strategy.
If you also run properties outside Santa Fe, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Santa Fe and what you need. I reply in Mountain Time, confirm the scope and the price, and start only when you say so.
