Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Costa Dorada. Costa Dorada is three markets on one stretch of coast. Salou and Cambrils sell summer family weeks built around the beach and PortAventura World, Tarragona sells Roman history and city stays, and Sitges sells weekends, Carnival and Pride to Barcelona and international guests. I price each town on its own calendar and use the theme park's seasons to keep the shoulder months alive.
For a Costa Dorada owner I check the HUTT licence and tourist tax set-up, choose a comp set for the right town rather than the whole coast, and map the theme park seasons, Tarragona fiestas and Sitges events. The plan balances summer family weeks against shorter stays and sets a target for each.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Costa Dorada.