Booking.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Booking.com. I complete the content score, order the photos for the result card, set up rate plans, Genius and promotions, and fix policies that cost you visibility.
What I plan around in Crete: Chania, Rethymno and Heraklion coastal season; UK, German and Nordic package and villa travel; Elafonisi and Balos beach tourism; Wedding and villa retreats. Guests I price for: European families and couples on 7 to 14 night villa stays. Where I start: Weekly villa pricing with fixed turnover, shoulder-season length-of-stay discounts, and AMA registration compliance.
Crete sells mostly through Airbnb, Booking.com and Vrbo. From my years in five-star hotels I help Cretan hotels manage tour operator allotments, direct bookings and wedding groups. That includes release dates, seasonal pricing and planning for the long shoulder seasons, where many hotels give away too much rate too early.
The service in general is described on my hotel ota optimization page; this page covers how I apply it in Crete.