Regional and niche hotel OTA optimization is the work I do to make a property rank, convert and price correctly on regional and niche OTAs. I decide which regional OTAs are worth your time, then set up content, rates and mapping through your channel manager with parity checked.
What I plan around in Crete: Chania, Rethymno and Heraklion coastal season; UK, German and Nordic package and villa travel; Elafonisi and Balos beach tourism; Wedding and villa retreats. Guests I price for: European families and couples on 7 to 14 night villa stays. Where I start: Weekly villa pricing with fixed turnover, shoulder-season length-of-stay discounts, and AMA registration compliance.
Crete sells mostly through Airbnb, Booking.com and Vrbo. From my years in five-star hotels I help Cretan hotels manage tour operator allotments, direct bookings and wedding groups. That includes release dates, seasonal pricing and planning for the long shoulder seasons, where many hotels give away too much rate too early.
The service in general is described on my other hotel ota optimization page; this page covers how I apply it in Crete.