An Airbnb revenue forecast is a month-by-month projection of occupancy, ADR and revenue for one property, set beside comparable listings. Buyers use it to test a purchase, operators use it to check an arbitrage lease, and hosts use it to set targets for a live listing.
What I plan around in Destin: Summer beach season on the Emerald Coast; Spring Break; Snowbird season in the autumn and winter; Seaside, Rosemary Beach and Alys Beach events. Guests I price for: Families from the South and Midwest driving in for 5 to 7 night stays, snowbirds on monthly stays. Where I start: Saturday-to-Saturday weekly pricing in summer, Spring Break premiums, and monthly snowbird rate cards.
In PriceLabs or Wheelhouse I set Saturday changeovers in summer, add each Spring Break week, the Songwriters Festival and the Fishing Rodeo as custom events, and create monthly settings for snowbirds, so the system prices the shoulders as carefully as the peak weeks.
The service in general is described on my airbnb revenue forecast page; this page covers how I apply it in Destin.