Expedia optimization for hotels is the work I do to make a property rank, convert and price correctly on Expedia. I optimize your Partner Central setup once so Expedia, Hotels.com, Orbitz and the other group brands all benefit.
What I plan around in Dresden: the Striezelmarkt Christmas market; the rebuilt Frauenkirche; the Semperoper; Saxon Switzerland and the Bastei nearby. Guests I price for: culture travellers and Christmas-market visitors on 2 to 4 night stays in the Baroque Altstadt and the lively Neustadt. Where I start: a dominant December Christmas-market premium, steady Baroque-city culture demand, and Saxon registration and tourist-tax compliance.
Dresden sells mostly through Airbnb, Booking.com and Vrbo. From my decade in five-star hotels, I help Dresden hotels balance culture tourism, coach tours and conferences, set fences for December and festival weeks, and choose competitors by location, since Altstadt and Neustadt properties draw quite different travellers on different days of the week.
The service in general is described on my expedia optimization page; this page covers how I apply it in Dresden.