Alaa's take on Izmir
“Izmir and Çeşme share an airport but sell three different stays. Alaçatı is Istanbul's summer address, with stone-house boutique hotels, windsurfing and beach clubs that peak hard in July, August and the bayram holidays. Çeşme town and Ilıca are more family and thermal. Izmir itself is a working city of trade fairs, universities and Ephesus day trips. I put the Turkish domestic holiday calendar at the centre of every Çeşme price and run the city on weekdays.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.



