Regional and niche hotel OTA optimization is the work I do to make a property rank, convert and price correctly on regional and niche OTAs. I decide which regional OTAs are worth your time, then set up content, rates and mapping through your channel manager with parity checked.
What I plan around in Killington: Skiing and riding the Beast of the East; The Killington Cup FIS World Cup; Central Vermont foliage; Summer mountain biking at Killington Bike Park. Guests I price for: Boston, New York and Hartford skiers on weekend and week-long stays in Killington, Pittsfield and Rutland. Where I start: Ski-season and holiday-week premiums with minimum stays, World Cup surge pricing, and shoulder-season rates that bridge two deep mud-season lulls.
Killington sells mostly through Airbnb, Vrbo and Booking.com. For Killington lodges and inns I work on ski-package pricing, group blocks for clubs and colleges, and length-of-stay rules for holiday weeks. My comp sets mix slope-side hotels with the cheaper inns along Route 4 and in Rutland, because budget-minded skiers compare all three.
The service in general is described on my other hotel ota optimization page; this page covers how I apply it in Killington.