Trip.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Trip.com. I adapt your content for the Chinese and Asian traveler, set up promotions and flash sales, and manage the service signals Trip.com scores.
What I plan around in Kuala Lumpur: Chinese New Year and Hari Raya; Concert tourism at Bukit Jalil; Medical tourism; Regional business travel. Guests I price for: Regional travellers from Singapore, Indonesia and China on 2 to 4 night stays around KLCC and Bukit Bintang. Where I start: Holiday premiums, weekday corporate floors, and unit positioning inside high-supply condo towers.
Kuala Lumpur sells mostly through Airbnb, Booking.com and Agoda. For KL hotels I focus on corporate and MICE segmentation, festival and concert fences, and balancing regional OTAs like Agoda with direct bookings, so peak dates sell at full value and quieter months still attract business and medical travellers staying near KLCC and Bangsar.
The service in general is described on my trip.com optimization page; this page covers how I apply it in Kuala Lumpur.