An independent look at your hotel's revenue, and a plan you can run.I audit how your Lombok hotel prices, restricts, distributes and forecasts its rooms, then give you a ranked roadmap, a 12-month pricing calendar and training for your team. Fixed scope, fixed price, remote in Central Indonesia Time (UTC+8), usually four to eight weeks.
Alaa Elhadi, an independent revenue management consultant, provides hotel revenue management consulting for hotels, resorts and serviced apartments in Lombok, Indonesia, one to one, remotely and in Central Indonesia Time (UTC+8). In Lombok, I price July to August as the peak and January to March as the quiet time, and I build the work around that calendar. Hotel revenue management consulting is a fixed-scope, fixed-price engagement quoted after a free discovery call, based on room count, room types, channels and scope. An audit with a strategy roadmap is a single project fee, usually delivered in four to eight weeks.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Lombok
1-on-1
Directly with Alaa, no account-manager layer
Central Indonesia Time
Sessions scheduled in your local time
Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Lombok. Lombok is growing as a calmer alternative to Bali, with surf in Kuta Lombok, the Gili Islands and the Mandalika MotoGP circuit. MotoGP weekend is the standout event. Guests stay four to seven nights and often combine several areas. Access between the Gilis, Kuta Lombok and the airport takes planning, so clear travel information helps guests commit to longer stays.
For Lombok and Gili owners I review access, positioning and competition with boutique resorts, then build a plan around the dry season, MotoGP and the rainy months, so the property earns well in each period and guests know exactly how to reach it before they book.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Lombok.
A review of the last 12 to 24 months: pricing decisions, rate architecture, restrictions, channel mix and cost, comp-set position, pace and the systems behind them, with every gap ranked by value.
Base rates and floors per room type, BAR levels tied to occupancy and pace, seasonal and event calendars and restrictions, written as a 12-month calendar your team can run.
Which channels to sell on, at what rate and with which promotions, so the mix protects margin: OTAs, corporate, wholesale, metasearch and direct.
A demand forecast, an annual budget, weekly pace reports and a workshop for your team, plus honest advice on revenue systems before you sign for one.
“Lombok is growing as a calmer alternative to Bali, with surf in Kuta Lombok, the Gili Islands and the Mandalika MotoGP circuit. MotoGP weekend is the standout event. Guests stay four to seven nights and often combine several areas. Access between the Gilis, Kuta Lombok and the airport takes planning, so clear travel information helps guests commit to longer stays.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
Rain and rough crossings to the Gilis slow travel, so I lower floors, offer longer stay value for surfers and remote workers, and keep cancellation terms flexible.
Dry weather returns and Rinjani trekking reopens, so I raise rates step by step and target couples combining Lombok with a Bali trip.
European summer holidays and surf season fill Kuta Lombok and the Gilis, so I set four or five night minimums and stop discounting early.
MotoGP weekend at Mandalika is the top event, so I price it far above surrounding dates and keep the rest of the period strong for divers and surfers.
Christmas and New Year bring Australians and Europeans, so I price the holiday week as a premium with longer minimums, especially on Gili Trawangan.
Price MotoGP Mandalika weekend as the top band.
Price July to August and December to January as main seasons.
Price Gili Islands homes around boat access.
Target surfers in Kuta Lombok.
Lower February and March floors.
Performance has flattened
RevPAR is stuck while the market around you moves on.
Opening, renovating or rebranding
A new positioning needs a pricing and distribution strategy built from scratch.
An owner wants a second opinion
You need the operator's numbers checked by someone outside the hotel.
You have a team but want a better plan
Someone prices today and wants an audit, a calendar and training.
Thirty minutes on your property, your market and where you think revenue leaks. I scope the work and confirm the price before starting.
With read-only access to your PMS, channel manager and extranets I analyse the data, shop your comp set and talk to whoever sets rates today.
A written report and a working session: the gaps ranked by value, the strategy to close them and a 12-month calendar.
Step 4
I can set the strategy up in your systems, train your team and check in monthly, or run it for you as outsourced management.
Every engagement is fixed-scope and fixed-price. After a free discovery call you get the scope and the price in writing before any work starts. Training days and monthly check-ins are quoted separately.
| Option | What you get | Price |
|---|---|---|
| Audit and roadmap | Audit, ranked gap report, strategy and 12-month calendar | Fixed fee, quoted |
| Implementation support | Setup in your systems and team training | Quoted |
| Monthly check-ins | Optional review sessions after delivery | Quoted |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
For hotel revenue management consulting, that is where my audit begins, because a finding here changes every recommendation after it. Whether the MotoGP dates are loaded as soon as they are confirmed, since rooms around Mandalika sell out early and cheap early bookings lock in lost value.
Busiest in Lombok: July to August and December to January, with MotoGP Mandalika in autumn. December: Christmas and New Year bring Australians and Europeans, so I price the holiday week as a premium with longer minimums, especially on Gili Trawangan. July to August: European summer holidays and surf season fill Kuta Lombok and the Gilis, so I set four or five night minimums and stop discounting early. For hotel revenue management consulting, my audit tests whether your current rates and restrictions capture these windows, and the 12-month calendar I hand over sets them in advance.
Dry-season premiums, event weeks, and rainy-season floors. For hotel revenue management consulting, I check every recommendation against the Lombok calendar before I make it. September to November: MotoGP weekend at Mandalika is the top event, so I price it far above surrounding dates and keep the rest of the period strong for divers and surfers.
Lombok is growing as a calmer alternative to Bali, with surf in Kuta Lombok, the Gili Islands and the Mandalika MotoGP circuit. MotoGP weekend is the standout event. That is the view I bring to hotel revenue management consulting in Lombok.
Results depend on the property, the starting point and the season, so I do not promise a number. In Lombok the first gains from hotel revenue management consulting usually come from the change with the clearest local signal: price July to August and December to January as main seasons. I review progress against your own occupancy, ADR and RevPAR, not a market average.
Lombok sells mostly through Airbnb, Booking.com and Agoda. July to August: European summer holidays and surf season fill Kuta Lombok and the Gilis, so I set four or five night minimums and stop discounting early. For hotel revenue management consulting in Lombok, my distribution review covers each channel's cost, contribution and rate position, then recommends a mix.
For hotel revenue management consulting, i begin with 12 to 24 months of your own data, so the first findings are about your property in Lombok, not the city. Price Gili Islands homes around boat access. Next: lower February and March floors.
Gili Air and Gili Meno: Quieter islands for couples and honeymooners; I price above Trawangan for privacy and protect rates in the dry season. Kuta Lombok and Mandalika and Gili Trawangan get their own treatment. For hotel revenue management consulting, i review your comp set and rate position for your own part of Lombok, not the market average.
For hotel revenue management consulting, consulting gives you an independent view and a plan your own team can run, without handing the daily decisions to anyone. I have optimized 100+ properties in and around Lombok and work remotely in Central Indonesia Time (UTC+8). Locally, that shows up in decisions like this: price Gili Islands homes around boat access.
Hotel revenue management consulting is a fixed-scope, fixed-price engagement quoted after a free discovery call, based on room count, room types, channels and scope. An audit with a strategy roadmap is a single project fee, usually delivered in four to eight weeks. The scope of hotel revenue management consulting is the same in every market, but the plan is not: in Lombok I would start from December: Christmas and New Year bring Australians and Europeans, so I price the holiday week as a premium with longer minimums, especially on Gili Trawangan. To start, open the chat or email me with your property type and size in Lombok.
Yes. Hotel Revenue Management Consultant in Lombok is delivered remotely and scheduled in Central Indonesia Time (UTC+8), and 100+ properties in and around Lombok have been optimized, including in areas such as Gili Air and Gili Meno. The engagement is remote and fixed-scope, with calls in your time zone and a written report your team can run. Start in the chat or by email and tell me what you run in Lombok.
The other services I offer in Lombok, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Lombok, or read the general page for hotel revenue management consulting.
If you also run properties outside Lombok, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Lombok and what you need. I reply in Central Indonesia Time, confirm the scope and the price, and start only when you say so.
