Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Moab. Moab is a shoulder-season market. Spring and autumn are ideal for the national parks, mountain biking and off-road trips, while summer heat and winter cold thin demand. Easter Jeep Safari is the standout week. Guests are outdoor travellers on short stays, and Grand County also limits where nightly rentals can operate.
For a Moab owner I confirm zoning and licence first, then build a calendar around the two shoulder peaks, events like Jeep Safari, and realistic summer and winter floors. I also review how the listing speaks to off-road, biking and park guests, because each pays differently.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Moab.