Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Montevideo: Argentine and Brazilian summer travel; Punta del Este New Year season; Carnival; José Ignacio luxury demand. Guests I price for: Argentine and Brazilian families on weekly and fortnightly summer stays. Where I start: Fortnightly summer pricing in Punta, New Year premiums, and long off-season floors.
Montevideo sells mostly through Airbnb and Booking.com. My background is five-star hotel revenue, so for hotels in Punta del Este and Montevideo I work on the intense summer peak, group and event blocks, fences for New Year and Carnival and a comp set chosen by beach and district.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Montevideo.