Google Vacation Rentals optimization is the work I do to make a property rank, convert and price correctly on Google Vacation Rentals. I check that your property appears with accurate rates, availability and content on Google Vacation Rentals and TripAdvisor, and that your direct link is the one travelers click.
What I plan around in Myrtle Beach: Summer beach season; Golf packages in spring and autumn; Bike weeks in May; Carolina Country Music Fest. Guests I price for: Drive-to families on 5 to 7 night stays, golf groups midweek in the shoulder seasons. Where I start: Summer weekly pricing, golf-group midweek strategies, and deep winter floors with reduced minimum stays.
Myrtle Beach sells mostly through Airbnb, Vrbo and Booking.com. For Myrtle Beach hosts I set up PriceLabs or Wheelhouse with Saturday changeovers in summer, golf-group midweek rules, festival and bike week dates, and monthly snowbird pricing for winter, all benchmarked against comparable units in the same building and refreshed as the season's pace becomes clear.
The service in general is described on my other ota optimization page; this page covers how I apply it in Myrtle Beach.