Airbnb listing optimization is the work I do to make a property rank, convert and price correctly on Airbnb. I rewrite the title and description around how guests search, choose and order photos, and tune amenities and booking settings so Airbnb ranks the listing higher.
What I plan around in Ogden: Snowbasin and Powder Mountain skiing; Historic 25th Street dining and nightlife; Weber State University events; Summer trail running and the Ogden Marathon. Guests I price for: Skiers and outdoor travellers on 3 to 5 night winter stays near downtown and the canyon resorts, plus summer adventure and university visitors. Where I start: Winter ski-season premiums helped by the Salt Lake City airport advantage, week-driven minimums, and summer and shoulder pricing that keeps occupancy off-peak.
Ogden sells mostly through Airbnb, Vrbo, Booking.com and Expedia. For Ogden hosts I configure PriceLabs or Wheelhouse with snow-sensitive winter weekends, marathon and Pioneer Days premiums, two-night summer minimums and shoulder discounts, keeping Airbnb, Vrbo and Booking.com aligned on the same rules. I also add gap rules for the short stays that appear between ski weeks.
The service in general is described on my airbnb listing optimization page; this page covers how I apply it in Ogden.