Expedia optimization for hotels is the work I do to make a property rank, convert and price correctly on Expedia. I optimize your Partner Central setup once so Expedia, Hotels.com, Orbitz and the other group brands all benefit.
What I plan around in New River Gorge: Whitewater rafting on the New and Gauley rivers; Bridge Day and its BASE-jumping crowds; Rock climbing on the Nuttall sandstone; New River Gorge National Park, the nation's newest. Guests I price for: Adventure travellers from Washington, Ohio and the Carolinas on 2 to 3 night stays around Fayetteville and Lansing. Where I start: Single-day Bridge Day surge pricing, Gauley-season weekend premiums, and midweek discounting through a quiet mountain winter.
New River Gorge sells mostly through Airbnb, Vrbo and Booking.com. With my five-star hotel background, I help gorge lodges and adventure resorts set packages with rafting or climbing, group blocks for outfitters and events, length-of-stay controls over Bridge Day, and summer rate fences that protect weekends without losing midweek groups.
The service in general is described on my expedia optimization page; this page covers how I apply it in New River Gorge.