Airbnb revenue management is the ongoing work of pricing every night, setting stay rules, managing channels and reporting results. It goes further than a pricing tool: I review the strategy as demand, events and your own pace change, and I explain every change I make.
What I plan around in Paso Robles Wine Country: Over two hundred wineries across the west-side and east-side districts; The Paso Robles Wine Festival; Harvest Wine Weekend; The California Mid-State Fair. Guests I price for: Los Angeles and Bay Area couples on 2 to 3 night wine weekends downtown and in the Willow Creek and Adelaida districts, plus fair-week families. Where I start: Spring and harvest festival premiums, two-night wine-weekend minimums, and midweek floors that balance a large and still-growing tasting-room calendar.
For hosts here I set up PriceLabs or Wheelhouse with festival premiums, two-night wine weekend minimums, fair-week pricing and midweek floors. Airbnb, Vrbo and Booking.com stay aligned, so couples comparing the same vineyard home across sites see the same total.
The service in general is described on my airbnb revenue management page; this page covers how I apply it in Paso Robles Wine Country.