Trip.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Trip.com. I adapt your content for the Chinese and Asian traveler, set up promotions and flash sales, and manage the service signals Trip.com scores.
What I plan around in Sandusky: Cedar Point amusement park and HalloWeekends; Put-in-Bay and Kelleys Island; Kalahari and Great Wolf Lodge indoor waterparks; Lake Erie fishing and Marblehead Lighthouse. Guests I price for: Ohio and Michigan families on 2 to 4 night summer stays, Put-in-Bay groups, and walleye anglers in spring. Where I start: Summer and HalloWeekends premiums, island weekend minimums, and long winter floors.
Sandusky sells mostly through Airbnb, Vrbo, Booking.com and Expedia. The Sandusky area has a deep hotel market, from waterpark resorts to independent motels on Milan Road and island inns. With my five-star hotel revenue background I help independents price around park demand without chasing the resorts, set length of stay controls for peak Saturdays, and plan winter around indoor events and waterpark overflow.
The service in general is described on my trip.com optimization page; this page covers how I apply it in Sandusky.