Alaa Elhadi is an independent revenue management consultant for hotels, resorts, Airbnb hosts and property managers in St. Moritz. He has optimized 100+ properties in and around the market, and works with you 1-on-1, remotely, in Central European Time (UTC+1).
Alaa Elhadi is an independent revenue management consultant who works 1-on-1 with hotels, serviced apartments, Airbnb hosts and property managers in St. Moritz: pricing strategy, PriceLabs and Wheelhouse setup, hotel revenue consulting and channel optimization. Demand in St. Moritz peaks Late December to early January and Mid-January to February and is softest April to June and October to November, and every plan he builds starts from that calendar.
Ask in the chat, or book a 1-on-1 strategy session from $125. Last updated .
100+
Properties optimized in and around St. Moritz
Cornell certified
Master certificate in Revenue Management, 18 years of experience
Central European Time
1-on-1 sessions scheduled in your local time
“St. Moritz is a luxury winter market with marquee events: White Turf on the frozen lake in February, snow polo and the Engadin Skimarathon. Affluent guests book long chalet stays, and summer is a real second season. Pricing has to match the luxury positioning.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
The moves Alaa makes first when a hotel or host in St. Moritz books a session, and the errors he corrects most often. Every one is set up inside your own pricing tool, so it keeps working after the call.
Price White Turf and snow polo weekends as premiums.
Price Christmas to New Year as the top band.
Use long stays for chalets.
Build a summer hiking and wellness season.
Include local tourist tax.
Fully outsource your revenue management in St. Moritz
Hand the daily pricing and these moves to me and my team, month to month.
Contact me
The holiday fortnight sells first and at the highest rate. I hold weekly stays for chalets and stop any discounting, even if dates look open in early December.
Snow Polo, the Gourmet Festival and the three White Turf Sundays keep weekends strong; I price each event weekend individually and keep midweek nights firm for longer ski stays.
The Engadin Skimarathon weekend and spring skiing on Corvatsch bring long stays. I price the marathon weekend above the rest of March and ease rates after Easter.
Many hotels and shops close, so I keep a dignified floor, accept longer stays and avoid heavy discounts that clash with luxury positioning.
Hiking, kitesurfing at Silvaplana and the jazz festival make a real summer season. I sell weekly stays for families and price lake and mountain views well.
The valley shuts down, so I keep floors steady and focus on long stays and repeat guests rather than chasing short bookings.
One person does the thinking on your account. Choose the kind of help your property in St. Moritz needs; everything is remote, 1-on-1 and scheduled in your time zone.
For an Engadin owner I review whether the property is allowed to be let, then build pricing around the holiday fortnight, the winter event calendar and the summer season. We agree on how to protect positioning in the quiet months, which events earn a premium, and the service level that justifies the price.
I configure PriceLabs or Wheelhouse for St. Moritz hosts with White Turf, Snow Polo, the Gourmet Festival and the Skimarathon as events, weekly stays at Christmas and summer family rules. Airbnb, Booking.com, Vrbo and Expedia show the same total, including tourist tax.
My career began in five-star hotels, which is the language of St. Moritz. For Engadin hotels I review the balance between direct, agency and event business, rate fences for marquee weekends, and how to sustain the summer season without weakening winter rates.
One-time and 1-on-1 on Zoom, priced by the listings in your account: from $125 to $615.
| Package | Listings | Session | Price |
|---|---|---|---|
| Starter | Up to 2 listings | 45-minute Zoom session | $125 |
| Growth | 3 to 6 listings | 60-minute Zoom session | $250 |
| Portfolio | 7 to 10 listings | 90-minute Zoom session | $370 |
| Scale | 11 to 15 listings | 90-minute Zoom session | $480 |
| Pro | 16 to 21 listings | 120-minute Zoom session | $615 |
| Enterprise | 22 or more listings | 120 to 240-minute Zoom session | From $635 |
One home in St. Moritz Dorf
I build its seasons, floors and stay rules against its own comparable listings.
Listings across several areas
For example Pontresina plus Celerina and Samedan: I set each area up separately, with its own comp set, seasons and minimum stays.
More than 21 listings
The large-accounts calculator shows the exact price and session length for your listing count.
Large-accounts pricingTell me what you run in St. Moritz and what is not working. I reply in your time zone.
Done for you and month to month: I run your St. Moritz short-term rental pricing every week. From $225 a month, priced by listing count with no cap.
| Listings | Core | Plus | Pro |
|---|---|---|---|
| 1 listing | $225 | $305 | $395 |
| 5 listings | $565 | $765 | $990 |
| 10 listings | $965 | $1,305 | $1,690 |
| 25 listings | $1,415 | $1,910 | $2,475 |
| 50 listings | $1,865 | $2,520 | $3,265 |
Monthly prices. Managed plans start after the one-time PriceLabs strategy package above, so I build your St. Moritz strategy with you first.
Managed pricing, run for you every day
For hosts in St. Moritz Dorf who handle guests and listings themselves and want the pricing done every week.
Pricing plus listing and channel optimization
For listings competing in Pontresina: pricing plus listing content, promotions and channel work on every OTA.
Full revenue management with a monthly strategy call
For portfolios across Celerina and Samedan and beyond, with forecasting, launch pricing for new listings and a monthly call.
Price your exact listing countI work as your outsourced revenue manager in St. Moritz, priced by property size rather than per room: from $650 a month, after a one-time hotel pricing strategy setup from $750.
| Hotel size | Core | Plus | Pro |
|---|---|---|---|
| BoutiqueUp to 20 rooms | $650 | $900 | $1,150 |
| Small21 to 50 rooms | $950 | $1,300 | $1,650 |
| Midsize51 to 100 rooms | $1,400 | $1,900 | $2,450 |
| Large101 to 200 rooms | $2,000 | $2,700 | $3,500 |
| Large & luxury200+ rooms, luxury or multi-property | Custom quote | ||
Monthly prices, month to month. The one-time setup builds your St. Moritz strategy before I take over.
A boutique hotel or guesthouse in St. Moritz Dorf
Up to 20 rooms: one comp set, daily rates and stay rules, without hiring a full-time revenue manager.
A city or resort hotel in Pontresina
21 to 100 rooms: rate plans by room type, segment mix and event pricing, reported monthly.
Larger, luxury or multi-property in St. Moritz
For example a group with hotels in Pontresina plus Celerina and Samedan: quoted on size and complexity.
Ask for a custom quoteMost revenue problems are strategy problems. They get solved faster by one experienced person who looks at your numbers than by a process.
Master certificate in Revenue Management from Cornell University, and 18 years of hands-on pricing work.
A decade running revenue for international five-star properties before moving into short-term rentals.
Client reviews on Fiverr, from single-listing hosts to large portfolios.
No hand-off to a junior account manager. The person who reviews your property in St. Moritz is the one who sets the strategy.
From the Hotel Floor·Hotel Revenue Management
The first 30 days after a revenue manager resigns decide how much of next year a hotel loses.
October 29, 2026 · 20 min read
Client Question·Short-Term Rental Revenue Management
A renovation buys you a new comp set, not an automatic price jump, so I reprice it in steps.
October 29, 2026 · 18 min read
Market Take·Short-Term Rental Revenue Management
Airbnb now grades your earnings with AI, and I read three things before I believe its verdict.
October 27, 2026 · 18 min read
Sixteen dedicated pages for St. Moritz: hotel revenue management and consulting, Airbnb and short-term rental pricing, and optimization for each booking channel.
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
Yes. Alaa prices those weekends higher.
Yes, a real second season.
Mostly not in peak weeks. The holiday fortnight and event weekends sell by the week to families and groups, and short stays break the calendar. I open shorter stays only in quieter January weeks and after Easter, priced with a premium to cover the higher service cost.
As its own season, not as a discounted winter. Hikers, cyclists, families and wellness guests come for the lakes and mountain air, and many stay a week. I build summer rates from summer comps, price views and terraces properly, and keep weekly stays in July and August.
Yes. Alaa has optimized 100+ properties in and around St. Moritz, from single Airbnb listings and small hotels to management companies running hundreds of units. Everything is remote on Zoom, scheduled in Central European Time (UTC+1).
Start a chat or book a session online. One-time PriceLabs strategy sessions are priced by your exact listing count from $125; managed plans start at $225 a month; hotel consulting is quoted per property; Revenuenaire Dynamic Pricing software is from $17.99 per listing per month. There is no minimum or maximum portfolio size.
Alaa Elhadi consults for clients worldwide. Reviews and booking history are also visible on his Fiverr profile.
Tell Alaa what you run and what is not working. You get a straight answer in the chat and a clear next step: a 1-on-1 session, a consulting proposal or managed pricing.
Instant answers from the assistant, a revenue manager follows up in the same chat.
