Regional and niche hotel OTA optimization is the work I do to make a property rank, convert and price correctly on regional and niche OTAs. I decide which regional OTAs are worth your time, then set up content, rates and mapping through your channel manager with parity checked.
What I plan around in Turin: Museo Egizio Egyptian collection; Salone del Libro book fair; Luci d'Artista winter light installations; Langhe and Barolo wine gateway. Guests I price for: culture travellers and food tourists on 2 to 4 night stays in the Quadrilatero Romano and the central San Salvario district. Where I start: layering the Salone del Libro and winter-lights premiums onto steady city-break demand, the Piedmont CIR code plus the national CIN identifier, and midweek business floors.
Turin sells mostly through Airbnb, Booking.com and Vrbo. Turin hotels mix corporate, university and event demand. From my five-star hotel years I work on corporate rate agreements, fair-week rate fences, weekend leisure packages and the August and Christmas strategy for the weeks when business travel slows and leisure guests must fill the rooms.
The service in general is described on my other hotel ota optimization page; this page covers how I apply it in Turin.