Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Whitefish. Whitefish and Flathead Lake combine Glacier National Park summers, lake weeks and a real ski season. Summer guests plan early for Glacier, lake homes sell weekly stays and Whitefish Mountain Resort fills winter. Winter Carnival adds a February spike. Each area needs its own comps, because a lakefront home on Flathead and a condo near the ski resort are not competing for the same guest or the same week.
For a Whitefish or Flathead owner I review which demand the home really serves, Glacier, ski or lake, then rebuild summer pricing, ski holidays and mud-season monthly offers. We agree on minimum stays and seasonal floors together so the home earns well across both peaks.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Whitefish.