Expedia optimization for hotels is the work I do to make a property rank, convert and price correctly on Expedia. I optimize your Partner Central setup once so Expedia, Hotels.com, Orbitz and the other group brands all benefit.
What I plan around in The Black Forest: Feldberg and Schauinsland winter ski and snowshoe season; Titisee and Triberg waterfall summer touring; Freiburg Muenster and Weihnachtsmarkt; spa breaks at Baiersbronn and the wider Schwarzwald walking trails. Guests I price for: Families and walking groups on longer four to seven night stays in Titisee-Neustadt and Triberg, plus Freiburg city-breakers who base themselves in the Altstadt. Where I start: Running a genuine dual-season curve so summer hiking and winter ski weeks both carry a premium, with firm shoulder floors through the quiet November gap.
The Black Forest sells mostly through Airbnb, Booking.com, Vrbo and Expedia. With my background in five-star hotels I help Black Forest hotels and guesthouses manage half-board packages, spa and wellness demand and group walking tours. I pay close attention to the November gap and to pricing ski weeks against snow conditions, not only against the calendar.
The service in general is described on my expedia optimization page; this page covers how I apply it in The Black Forest.