Booking.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Booking.com. I complete the content score, order the photos for the result card, set up rate plans, Genius and promotions, and fix policies that cost you visibility.
What I plan around in Bornholm: Beaches at Dueodde; Hammershus ruins and round churches; Folkemødet democracy festival in June; Ferry links from Ystad and Køge. Guests I price for: Danish, German and Swedish families on weekly summer house stays. Where I start: Short-season weekly pricing, festival premiums and Danish holiday rental rules.
Bornholm sells mostly through Summer house agencies, Booking.com and Airbnb. For Bornholm hotels and inns I work on the balance between summer weekly guests, Folkemødet groups and tour coaches, and on whether opening in winter pays at all. I bring years of hotel revenue management to setting seasonal opening dates, rate fences for the festival and packages built around the ferry crossing.
The service in general is described on my hotel ota optimization page; this page covers how I apply it in Bornholm.