Booking.com optimization for rentals is the work I do to make a property rank, convert and price correctly on Booking.com. I audit the listing, complete the content score, tune photos, rate plans, deals and policies, and make the changes with you on Zoom.
What I plan around in Bruges: Bruges historic centre; Gentse Feesten; Christmas markets and ice sculpture festival; Cycling classics in spring. Guests I price for: European and UK weekend visitors on 2 to 3 night stays. Where I start: Weekend and festival premiums, and licensed holiday-rental compliance.
Bruges sells mostly through Airbnb and Booking.com. For hosts here I set up PriceLabs or Wheelhouse with two night weekend minimums, a separate festival band for Ghent in July, Christmas market weekends for Bruges, and softer weekday rates, keeping Airbnb and Booking.com aligned so UK and European guests see the same total.
The service in general is described on my booking.com listing optimization page; this page covers how I apply it in Bruges.