Airbnb revenue management is the ongoing work of pricing every night, setting stay rules, managing channels and reporting results. It goes further than a pricing tool: I review the strategy as demand, events and your own pace change, and I explain every change I make.
What I plan around in Gotland: Almedalen Week political festival; Medieval Week in Visby; Beaches and cycling; Swedish summer holidays. Guests I price for: Swedish families on weekly stays and festival guests on 3 to 7 nights. Where I start: Event-week premiums, short-season pricing and ferry-dependent minimum stays.
I configure the pricing tool so Almedalen and Medieval Week have their own rates and minimum stays, July runs on weekly blocks, and shoulder weekends adjust automatically. I also connect the calendar to the local agency, where you use one, so the same house never gets sold twice in the busiest week.
The service in general is described on my airbnb revenue management page; this page covers how I apply it in Gotland.