Airbnb listing optimization is the work I do to make a property rank, convert and price correctly on Airbnb. I rewrite the title and description around how guests search, choose and order photos, and tune amenities and booking settings so Airbnb ranks the listing higher.
What I plan around in Donegal: Slieve League cliffs and Glenveagh National Park; Surfing in Bundoran; Wild Atlantic Way road trips; Northern Ireland weekend visitors. Guests I price for: Irish and Northern Irish families on weekly summer stays and road-trippers. Where I start: Summer weekly rates, weekend demand from Belfast and Derry, and Ireland's short-term letting registration.
Donegal sells mostly through Booking.com, Airbnb and Vrbo. I set up the pricing tool so summer weeks hold their changeover day, the July holidays in the North sit high, and weekend rates in spring and autumn react to demand from Derry and Belfast without breaking up the summer calendar.
The service in general is described on my airbnb listing optimization page; this page covers how I apply it in Donegal.