Airbnb revenue management is the ongoing work of pricing every night, setting stay rules, managing channels and reporting results. It goes further than a pricing tool: I review the strategy as demand, events and your own pace change, and I explain every change I make.
What I plan around in Dorset: Durdle Door and Lulworth Cove on the UNESCO Jurassic Coast; fossil hunting and the Fossil Festival at Lyme Regis; Corfe Castle and the Swanage Railway; the beaches and watersports of Weymouth, Studland and Chesil Beach. Guests I price for: Families and outdoor couples on week-long summer lets around Lyme Regis, Weymouth, Swanage and Corfe, plus shorter shoulder-season walking breaks. Where I start: Holding firm seven-night peak minimums on sea-view stock while opening short breaks in spring and autumn to lengthen an otherwise summer-heavy season.
I set up PriceLabs or Wheelhouse for Jurassic Coast hosts with school holidays, half-terms and bank holidays as events, seven-night summer rules for sea-view homes and short walking breaks outside summer. Airbnb, Booking.com and Vrbo then share one calendar and pet fee.
The service in general is described on my airbnb revenue management page; this page covers how I apply it in Dorset.