Airbnb listing optimization is the work I do to make a property rank, convert and price correctly on Airbnb. I rewrite the title and description around how guests search, choose and order photos, and tune amenities and booking settings so Airbnb ranks the listing higher.
What I plan around in Durango: The Durango and Silverton Narrow Gauge Railroad; Purgatory Resort winter skiing; Animas River rafting and the Iron Horse Bicycle Classic; Mesa Verde National Park day trips. Guests I price for: Families and outdoor travellers on 3 to 5 night summer stays near downtown Durango and the Animas Valley, plus winter skiers and Snowdown festival crowds. Where I start: Dual summer and winter peaks with distinct rafting and ski demand, event minimums around the Iron Horse and Snowdown, and mud-season monthly pricing.
Durango sells mostly through Airbnb, Vrbo and Booking.com. I configure PriceLabs or Wheelhouse with two seasonal curves, custom events for the Iron Horse, Snowdown and Cowboy Poetry Gathering, gap rules between ski bookings, and monthly settings for April and May, so the tool never mistakes mud season for a slow summer.
The service in general is described on my airbnb listing optimization page; this page covers how I apply it in Durango.