Trip.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Trip.com. I adapt your content for the Chinese and Asian traveler, set up promotions and flash sales, and manage the service signals Trip.com scores.
What I plan around in Florianópolis: Brazilian and Argentine summer travel; Beach and surf season; New Year parties; Tech-sector business travel. Guests I price for: Brazilian and Argentine families and groups on weekly summer stays. Where I start: Summer weekly pricing, New Year minimums, and winter floors.
Florianópolis sells mostly through Airbnb and Booking.com. From my five-star hotel experience I help pousadas and small hotels on the island separate weekend leisure, summer family and tech business demand. I set package rates for New Year and Carnival and protect the shoulder months with corporate and longer-stay offers.
The service in general is described on my trip.com optimization page; this page covers how I apply it in Florianópolis.