Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Florianópolis. Florianópolis is a summer beach island for Brazilians and Argentines. New Year and Carnival are the peaks, families book weeks and winter is quiet apart from a growing tech community. Different beaches attract families, surfers or party groups, so each area needs its own comparable listings and stay rules.
For a Florianópolis property I check which beach and guest it really serves, how long guests stay and how traffic affects access. Then I plan New Year, January Argentine weeks, Carnival and winter monthly stays, so every season has a realistic target and minimum stay.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Florianópolis.