An Airbnb revenue forecast is a month-by-month projection of occupancy, ADR and revenue for one property, set beside comparable listings. Buyers use it to test a purchase, operators use it to check an arbitrage lease, and hosts use it to set targets for a live listing.
What I plan around in Geneva: Watches and Wonders; UN, WHO and diplomatic conferences; Summer lake and Montreux Jazz Festival; Ski-season gateway to the French Alps. Guests I price for: Diplomatic and corporate travellers on 3 to 10 night stays, summer leisure guests. Where I start: Conference-week premiums, corporate positioning versus serviced apartments, and August floors.
In PriceLabs or Wheelhouse I load Geneva's session dates, Watches and Wonders and the World Health Assembly as events, with long-stay discounts tuned to delegation lengths. Airbnb and Booking.com then show the same total cost and stay rules, so delegates never see two prices.
The service in general is described on my airbnb revenue forecast page; this page covers how I apply it in Geneva.