Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Texel: Wadden Sea UNESCO landscape; Beaches and cycling; Seal and bird watching; Ferry from Den Helder. Guests I price for: Dutch and German families on weekly stays and couples on weekend breaks. Where I start: School-holiday weekly pricing, ferry-linked weekend stays and municipal tourist tax.
Texel sells mostly through Booking.com, Vrbo, Airbnb and local agencies. For Texel hotels and guesthouses I work on family demand, birdwatching season, weekend couples and group stays, drawing on my years in five-star chain hotels to balance occupancy with the right rate, while keeping ferry arrival times and island logistics in mind.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Texel.