Airbnb listing optimization is the work I do to make a property rank, convert and price correctly on Airbnb. I rewrite the title and description around how guests search, choose and order photos, and tune amenities and booking settings so Airbnb ranks the listing higher.
What I plan around in Killarney: Killarney National Park, Muckross House and the Gap of Dunloe; driving the Ring of Kerry and the Skellig Ring; boat landings on Skellig Michael, famed from Star Wars; the Rally of the Lakes and Killarney's summer racing festival. Guests I price for: Coach and self-drive tourists, largely couples and older travellers on two to three nights in Killarney town before touring the peninsulas. Where I start: Managing a compressed, tour-driven high season with strong weekend and event premiums, and lifting the long winter trough with festive breaks, under Failte Ireland registration.
Killarney sells mostly through Airbnb, Booking.com and Vrbo. In PriceLabs or Wheelhouse I set short stays for touring guests, premiums for the rally and racing festival, and seasonal bands for the main summer. Airbnb, Booking.com and Vrbo then follow one plan, so guests can book two or three nights without long gaps forming.
The service in general is described on my airbnb listing optimization page; this page covers how I apply it in Killarney.