Win direct bookings from Google, before guests reach an OTA.I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive. I work with hotels, resorts and serviced apartments in Zaragoza, one to one, remotely and in Central European Time (UTC+1), and I have optimized 100+ properties in and around the market.
Alaa Elhadi, an independent revenue management consultant, provides Google Hotel Ads optimization for hotels, resorts and serviced apartments in Zaragoza, Spain, one to one, remotely and in Central European Time (UTC+1). In Zaragoza, I price Fiestas del Pilar (around 12 October) as the peak and January and July and August as the quiet time, and I build the work around that calendar. Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Zaragoza
1-on-1
Directly with Alaa, no account-manager layer
Central European Time
Sessions scheduled in your local time
Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Zaragoza: Fiestas del Pilar; Basilica del Pilar pilgrimage; AVE high-speed business travel; Aljaferia palace. Guests I price for: domestic Spanish visitors and business travellers on 1 to 3 night stays in the Casco Historico near the Basilica. Where I start: a single dominant October festival peak, midweek AVE business demand between Madrid and Barcelona, and Aragon VUT registration for holiday lets.
Zaragoza sells mostly through Airbnb, Booking.com and Vrbo. My hotel years taught me that a city like this lives on corporate accounts and one big festival. For Zaragoza hotels I review negotiated rates with companies on the Madrid and Barcelona corridor, fence Pilar inventory properly, and choose a comp set by distance from the Basilica and the station.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Zaragoza.
Your profile is often the first thing a traveler sees. I complete it, correct the details and keep rates and availability accurate.
Free booking links cost nothing to appear in. I set them up, then judge whether paid Hotel Ads are worth it for your hotel.
A click only helps if the booking path converts. I review your site and engine against the OTAs and fix what loses the guest.
Reviews on these sites travel with the property. I set up a routine to collect and answer them consistently.
“Zaragoza has one dominant week, the Fiestas del Pilar in October, and steady AVE business travel between Madrid and Barcelona the rest of the year. Most guests are Spanish and stay briefly. I price Pilar firmly and keep midweeks tuned for business.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
After Reyes the city goes quiet, so I protect a modest floor, open single nights freely and lean on hospital, university and trade-fair visitors rather than chasing leisure guests who are simply not coming.
Semana Santa processions and the drum tradition lift Easter, and spring weekends sell to Spanish couples. I price those weekends up and keep Monday to Thursday tied to train-borne business demand.
The heat empties the old town, so I shorten minimum stays, accept one-night bookings and target families breaking a long drive to the coast or the Pyrenees.
Business travel returns after the holidays and conferences pick up, so I firm weekday rates again and keep the week before Pilar clear of cheap long stays that would block the festival.
The Ofrenda de Flores and the full festival week sit on their own calendar block, with a minimum stay, no last-minute discount and a check that cleaning crews are booked well ahead.
I use Christmas lights weekends, the Puente de la Constitucion and the December holidays as small weekend lifts, while keeping weekday rates realistic for corporate travellers.
Google shows your hotel, your rates and your OTAs side by side, and the direct link only wins if it is accurate and competitive. A modest amount of careful setup here is the cheapest way I know to move bookings off commission-heavy channels.
Price Fiestas del Pilar week as the top band with minimum stays.
Set midweek business rates for AVE travellers.
Price Casco Histórico homes near the Basilica higher.
Allow short stays outside Pilar.
Lower July, August and January floors.
A new Google listing
You have just connected Google and want it to rank and convert from the first weeks, not after months of guessing.
Views but few bookings
Visibility looks fine and conversion does not, which usually means content, photos or rate plans on Google.
Commission without much return
You pay Google commission and its share of bookings is small next to your other channels.
A portfolio with uneven quality
Some listings are polished on Google and others were never finished, and nobody owns the standard.
Send me the Google listing or property links and your channel manager. I check how the property ranks and reads today before we speak.
A scorecard for Google: content, photos, rates and promotions, policies and reviews, with every fix ranked by impact.
I make the changes live on Zoom in your Google account or through your channel manager, and explain each one so you can maintain it.
Step 4
About 30 days later I look at impressions, conversion and booking share on Google and adjust what the numbers say to adjust.
I quote Google Hotel Ads optimization per property after a short chat. You get a fixed scope and price before any work starts.
| Option | What you get | Price |
|---|---|---|
| Single property | Google Hotel Ads optimization for one property | Quoted |
| Several properties | One scope and one price for a group on Google Hotel Ads | Quoted |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
Zaragoza sells mostly through Airbnb, Booking.com and Vrbo. February to June: Semana Santa processions and the drum tradition lift Easter, and spring weekends sell to Spanish couples. I price those weekends up and keep Monday to Thursday tied to train-borne business demand. For Google Hotel Ads optimization in Zaragoza, i optimize Google alongside your other channels and check parity, so added reach never creates a conflict.
For Google Hotel Ads optimization, on Google, I line up promotions, rate plans and content with these windows so visibility peaks when demand does. Busiest in Zaragoza: October for the Fiestas del Pilar, plus spring city-break weeks. Fiestas del Pilar (around 12 October): The Ofrenda de Flores and the full festival week sit on their own calendar block, with a minimum stay, no last-minute discount and a check that cleaning crews are booked well ahead.
Domestic Spanish visitors and business travellers on 1 to 3 night stays in the Casco Historico near the Basilica. Demand is driven by Fiestas del Pilar and Basilica del Pilar pilgrimage. For Google Hotel Ads optimization, i write content and photo order on Google for the guests who actually search for Zaragoza.
For Google Hotel Ads optimization, i write location content, photos and amenity highlights on Google around the specific part of Zaragoza the property is in. El Tubo and the Casco Historico: Tapas lanes beside the Plaza del Pilar make this the festival address; I build the highest Pilar premium here and accept noisier nights in the listing description. Delicias and Romareda and the university area get their own treatment.
Price Fiestas del Pilar week as the top band with minimum stays. Next: price Casco Histórico homes near the Basilica higher. For Google Hotel Ads optimization, the first changes on Google are content completeness and the cover photo, because those decide whether a Zaragoza traveler clicks.
For Google Hotel Ads optimization, i check this on Google first, because it decides whether the listing is allowed to rank at all. Whether the Pilar block was opened early enough, because I often find festival dates sitting at an ordinary October rate or, worse, already sold too cheaply months ahead.
For Google Hotel Ads optimization in Zaragoza, this is how I would approach it. My hotel years taught me that a city like this lives on corporate accounts and one big festival. For Zaragoza hotels I review negotiated rates with companies on the Madrid and Barcelona corridor, fence Pilar inventory properly, and choose a comp set by distance from the Basilica and the station. We start in the chat, and I confirm the scope and the price before any work begins.
For Google Hotel Ads optimization, i price properties for a living, so content, rates and promotions are tuned together and not in isolation. I have optimized 100+ properties in and around Zaragoza and work remotely in Central European Time (UTC+1). Locally, that shows up in decisions like this: set midweek business rates for AVE travellers.
Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types. The scope of Google Hotel Ads optimization is the same in every market, but the plan is not: in Zaragoza I would start from fiestas del Pilar (around 12 October): The Ofrenda de Flores and the full festival week sit on their own calendar block, with a minimum stay, no last-minute discount and a check that cleaning crews are booked well ahead. To start, open the chat or email me with your property type and size in Zaragoza.
Yes. Google Hotel Ads Expert in Zaragoza is delivered remotely and scheduled in Central European Time (UTC+1), and 100+ properties in and around Zaragoza have been optimized, including in areas such as El Tubo and the Casco Historico. I implement it live on Zoom in your Google extranet or through your channel manager, in your time zone. Start in the chat or by email and tell me what you run in Zaragoza.
Results depend on the property, the starting point and the season, so I do not promise a number. In Zaragoza the first gains from Google Hotel Ads optimization usually come from the change with the clearest local signal: price Casco Histórico homes near the Basilica higher. I review progress against your own occupancy, ADR and RevPAR, not a market average.
The other services I offer in Zaragoza, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Zaragoza, or read the general page for google hotel ads optimization.
If you also run properties outside Zaragoza, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Zaragoza and what you need. I reply in Central European Time, confirm the scope and the price, and start only when you say so.
