Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Branson. Branson is a drive-to family and group market built on shows, Silver Dollar City and Table Rock Lake. The Christmas show season is as important as summer, which surprises owners from other markets. Guests are value-conscious and compare total price, so fees and family-size positioning matter as much as the nightly rate.
For Branson owners, I review your capacity, your fees and how your seasons are priced, especially the Christmas season that many owners underrate. Then we build a year plan that gives each part of the calendar a clear target and keeps the total price competitive for families.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Branson.