Airbnb listing optimization is the work I do to make a property rank, convert and price correctly on Airbnb. I rewrite the title and description around how guests search, choose and order photos, and tune amenities and booking settings so Airbnb ranks the listing higher.
What I plan around in St. Louis: Cardinals and Blues seasons; Gateway Arch and Forest Park tourism; Washington University calendar; Conventions and medical travel. Guests I price for: Regional visitors on 2 to 3 night stays, medical and corporate guests. Where I start: Game-day and event premiums, medical-stay weekly rates, and winter floors.
St. Louis sells mostly through Airbnb, Vrbo and Booking.com. On Airbnb, Vrbo and Booking.com I build your St. Louis pricing around the sports and convention calendar, weekly medical stays near the Central West End and sensible winter floors, inside PriceLabs or Wheelhouse, so each channel prices from one consistent set of rules.
The service in general is described on my airbnb listing optimization page; this page covers how I apply it in St. Louis.