An Airbnb revenue forecast is a month-by-month projection of occupancy, ADR and revenue for one property, set beside comparable listings. Buyers use it to test a purchase, operators use it to check an arbitrage lease, and hosts use it to set targets for a live listing.
What I plan around in St. Louis: Cardinals and Blues seasons; Gateway Arch and Forest Park tourism; Washington University calendar; Conventions and medical travel. Guests I price for: Regional visitors on 2 to 3 night stays, medical and corporate guests. Where I start: Game-day and event premiums, medical-stay weekly rates, and winter floors.
On Airbnb, Vrbo and Booking.com I build your St. Louis pricing around the sports and convention calendar, weekly medical stays near the Central West End and sensible winter floors, inside PriceLabs or Wheelhouse, so each channel prices from one consistent set of rules.
The service in general is described on my airbnb revenue forecast page; this page covers how I apply it in St. Louis.