Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Turku. Turku is a short summer city anchored by Ruisrock in July and the archipelago. Moomin World in Naantali brings families, and winter is quiet. I price summer and the festival, and use family demand to widen the shoulder. The archipelago draws visitors who use the city as a base, so parking and easy ferry access can justify a higher price for homes on the right side of town.
If you own a home in Turku or the archipelago, I check housing company rules, then plan your year around Ruisrock, the Medieval Market, Moomin World and ferry traffic, so summer earns fully and the quieter months are priced realistically.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Turku.