Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Jersey: Beaches and coastal walks; Food and seafood tourism; Finance-sector business travel; Battle of Flowers in Jersey. Guests I price for: UK and French visitors on 3 to 7 night stays and finance business travellers. Where I start: Summer premiums, weekday business rates and island tourism registration rules.
Jersey sells mostly through Booking.com, Airbnb and Expedia. For Jersey and Guernsey hotels I work on the mix between finance travel, UK and French leisure and groups. With years of hotel revenue management behind me, I set corporate rates, summer length-of-stay controls and packages with ferries or flights that suit each island.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Jersey.