Expedia optimization for hotels is the work I do to make a property rank, convert and price correctly on Expedia. I optimize your Partner Central setup once so Expedia, Hotels.com, Orbitz and the other group brands all benefit.
What I plan around in Cork: Kinsale's gourmet restaurants and the autumn food festival; Cork city's English Market and its lively cultural calendar; Blarney Castle and its famous stone; Cobh's Titanic heritage and the Jameson distillery at Midleton. Guests I price for: Food-led couples and small groups on two to four night stays in Cork city and harbour-front Kinsale, plus West Cork touring visitors. Where I start: Working a foodie shoulder-season strategy that keeps rate up into October, with event and weekend premiums, and staying inside Failte Ireland registration and any Rent Pressure Zone limits.
Cork sells mostly through Airbnb, Booking.com and Vrbo. With my background in five-star hotels I help Cork and Kinsale hotels manage festival demand, weddings, golf groups for the Old Head and touring coaches. I focus on pricing peak weekends, deciding when a wedding block is worth more than leisure guests, and planning the quieter months with packages rather than discounts.
The service in general is described on my expedia optimization page; this page covers how I apply it in Cork.