Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Lake Tahoe. Lake Tahoe has two peaks, ski winter and lake summer, and two shoulders that need their own plan. It is also a patchwork of rules: South Lake Tahoe, Placer County and the Nevada side all regulate short stays differently. Before pricing, I confirm what the home is allowed to do, then build holiday weeks, summer weeks and shoulder floors.
For Tahoe owners I start with jurisdiction and permit limits, then compare how the home performs in ski season, summer and both shoulders. We agree a twelve-month plan with clear rules for storms, holiday weeks and quiet periods, so revenue does not depend on a few lucky weekends.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Lake Tahoe.