Win direct bookings from Google, before guests reach an OTA.I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive. I work with hotels, resorts and serviced apartments in Norman, one to one, remotely and in Central Time (UTC-6), and I have optimized 100+ properties in and around the market.
Alaa Elhadi, an independent revenue management consultant, provides Google Hotel Ads optimization for hotels, resorts and serviced apartments in Norman, United States, one to one, remotely and in Central Time (UTC-6). In Norman, I price Late August to November as the peak and December to February and July to mid-August as the quiet time, and I build the work around that calendar. Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Norman
1-on-1
Directly with Alaa, no account-manager layer
Central Time
Sessions scheduled in your local time
Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Norman: Oklahoma Sooners football at Gaylord Family Oklahoma Memorial Stadium; University of Oklahoma graduation and campus events; Lake Thunderbird recreation; Oklahoma City event spillover. Guests I price for: Sooners fans and alumni on game weekends, university families, and Oklahoma City event visitors. Where I start: Opponent-tiered game pricing, graduation premiums, and winter floors.
Norman sells mostly through Airbnb, Vrbo and Booking.com. Norman hotels depend on football weekends, graduation and university business, with Oklahoma City events adding overflow. With my five-star revenue background I help set game-day packages and restrictions, negotiate university and research park rates for weekdays, and build a comp set that reflects both the campus hotels and the I-35 corridor.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Norman.
Your profile is often the first thing a traveler sees. I complete it, correct the details and keep rates and availability accurate.
Free booking links cost nothing to appear in. I set them up, then judge whether paid Hotel Ads are worth it for your hotel.
A click only helps if the booking path converts. I review your site and engine against the OTAs and fix what loses the guest.
Reviews on these sites travel with the property. I set up a routine to collect and answer them consistently.
Many Norman guests search Google on their phones before game weekends, campus visits and commencement, comparing price and distance to the stadium. I review the Business Profile, photos, parking information and landmarks such as Campus Corner and the Lloyd Noble Center, and check that free booking links are live and the hotel's own rate shows clearly in the price comparison.
First I check Google's price display for a big SEC Saturday, because a gap between the direct rate and the OTAs on that date costs the most.
Spring brings the Medieval Fair, the music festival, campus visits and commencement, so I price each of those weekends on its own and hold storm-season cancellation terms clearly in the listing.
The Women's College World Series runs in Oklahoma City, and I lift the full tournament window when the Sooners are playing, with shorter minimums because fans follow the bracket day by day.
The most valuable game-day location in town, so I sell Saturdays at strong rates with two-night stays and price weekdays for visiting parents and faculty instead of fans.
My full Norman calendar, areas, pricing moves and the mistakes I fix are on the revenue management consultant page for Norman.
Google shows your hotel, your rates and your OTAs side by side, and the direct link only wins if it is accurate and competitive. A modest amount of careful setup here is the cheapest way I know to move bookings off commission-heavy channels.
A new Google listing
You have just connected Google and want it to rank and convert from the first weeks, not after months of guessing.
Views but few bookings
Visibility looks fine and conversion does not, which usually means content, photos or rate plans on Google.
Commission without much return
You pay Google commission and its share of bookings is small next to your other channels.
A portfolio with uneven quality
Some listings are polished on Google and others were never finished, and nobody owns the standard.
Send me the Google listing or property links and your channel manager. I check how the property ranks and reads today before we speak.
A scorecard for Google: content, photos, rates and promotions, policies and reviews, with every fix ranked by impact.
I make the changes live on Zoom in your Google account or through your channel manager, and explain each one so you can maintain it.
Step 4
About 30 days later I look at impressions, conversion and booking share on Google and adjust what the numbers say to adjust.
I quote Google Hotel Ads optimization per property after a short chat. You get a fixed scope and price before any work starts.
| Option | What you get | Price |
|---|---|---|
| Single property | Google Hotel Ads optimization for one property | Quoted |
| Several properties | One scope and one price for a group on Google Hotel Ads | Quoted |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
Norman sells mostly through Airbnb, Vrbo and Booking.com. June: The Women's College World Series runs in Oklahoma City, and I lift the full tournament window when the Sooners are playing, with shorter minimums because fans follow the bracket day by day. For Google Hotel Ads optimization in Norman, i optimize Google alongside your other channels and check parity, so added reach never creates a conflict.
For Google Hotel Ads optimization, on Google, I line up promotions, rate plans and content with these windows so visibility peaks when demand does. Busiest in Norman: Oklahoma Sooners home football weekends in the autumn, plus graduation in May and the Women's College World Series in nearby Oklahoma City in June. June: The Women's College World Series runs in Oklahoma City, and I lift the full tournament window when the Sooners are playing, with shorter minimums because fans follow the bracket day by day. Late August to November: Move-in weekend then football: I price each home Saturday from the opponent's travelling support, keep away weekends near base and keep watch for Thanksgiving week when the schedule ends at home.
Sooners fans and alumni on game weekends, university families, and Oklahoma City event visitors. Demand is driven by Oklahoma Sooners football at Gaylord Family Oklahoma Memorial Stadium and University of Oklahoma graduation and campus events. For Google Hotel Ads optimization, i write content and photo order on Google for the guests who actually search for Norman.
For Google Hotel Ads optimization, i write location content, photos and amenity highlights on Google around the specific part of Norman the property is in. Campus Corner and the university core: The most valuable game-day location in town, so I sell Saturdays at strong rates with two-night stays and price weekdays for visiting parents and faculty instead of fans. Downtown Norman and Main Street and East Norman near Lake Thunderbird get their own treatment.
Price SEC visitors with large travelling fan bases in the top band, and early non-conference games lower. Next: lift the Women's College World Series dates in early June, especially when OU is in the field. For Google Hotel Ads optimization, the first changes on Google are content completeness and the cover photo, because those decide whether a Norman traveler clicks.
For Google Hotel Ads optimization, i check this on Google first, because it decides whether the listing is allowed to rank at all. How the City of Norman's short-term rental rules and local lodging tax are handled, because a missing registration or tax setting causes more trouble on busy weekends than any pricing error.
For Google Hotel Ads optimization in Norman, this is how I would approach it. Norman hotels depend on football weekends, graduation and university business, with Oklahoma City events adding overflow. With my five-star revenue background I help set game-day packages and restrictions, negotiate university and research park rates for weekdays, and build a comp set that reflects both the campus hotels and the I-35 corridor. We start in the chat, and I confirm the scope and the price before any work begins.
For Google Hotel Ads optimization, i price properties for a living, so content, rates and promotions are tuned together and not in isolation. I have optimized 100+ properties in and around Norman and work remotely in Central Time (UTC-6). Locally, that shows up in decisions like this: leave the Texas weekend at normal rates, since the Red River Rivalry is played in Dallas, not in Norman.
Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types. The scope of Google Hotel Ads optimization is the same in every market, but the plan is not: in Norman I would start from March to May: Spring brings the Medieval Fair, the music festival, campus visits and commencement, so I price each of those weekends on its own and hold storm-season cancellation terms clearly in the listing. To start, open the chat or email me with your property type and size in Norman.
Yes. Google Hotel Ads Expert in Norman is delivered remotely and scheduled in Central Time (UTC-6), and 100+ properties in and around Norman have been optimized, including in areas such as Campus Corner and the university core. I implement it live on Zoom in your Google extranet or through your channel manager, in your time zone. Start in the chat or by email and tell me what you run in Norman.
Results depend on the property, the starting point and the season, so I do not promise a number. In Norman the first gains from Google Hotel Ads optimization usually come from the change with the clearest local signal: lift the Women's College World Series dates in early June, especially when OU is in the field. I review progress against your own occupancy, ADR and RevPAR, not a market average.
The other services I offer in Norman, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Norman, or read the general page for google hotel ads optimization.
If you also run properties outside Norman, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Norman and what you need. I reply in Central Time, confirm the scope and the price, and start only when you say so.
